“September has worked with Lonely Planet on a variety of projects, from developing punchy optimised product descriptions for our diverse mix of publishing, to fine-tuning our catalogues and sales materials, and providing research and analysis of competitors. She’s been a great copywriter to collaborate with as she creates engaging copy that addresses our briefs and target audiences, takes on and actions feedback with an upbeat energy, and provides a sharp attention to detail that we value and trust.” Chris Downey, Marketing (Lonely Planet)

“Reading so much copy every day in my job, what I’m really looking for in a copywriter is someone who comes straight in and breathes new life into our words. September did exactly that and it was great fun to work with her on an arrangement of words that gave our book energy, direction and most importantly – sass. Working together so early has given our overall campaign its route and the whole team is energised to publish it following this positioning work carried out with September.” Sam Rees-Williams, Marketing (Penguin Random House – Cornerstone)

Book Marketing & PR

I create, plan and manage book marketing campaigns for adult trade publishers across fiction and non-fiction titles.

Book Blurb & Ad Copywriting

I specialise in writing book blurbs, Amazon product descriptions, ARC/proof copy, positioning lines, slogans and advert copy for fiction and non-fiction books.

Newsletter & Substack

I work with publishers to develop their newsletter strategy. I also work with authors to develop their newsletter content and grow their paid subscribers on Substack.